Indigenous Capacity Building Program, in partnership with Rogers
VMF has partnered with Rogers to expand support for Indigenous artists through the creation of an Indigenous Capacity Building Program.
The focus of this program is to support Indigenous artists in becoming more visible online and to enhance their digital presence to make their work accessible on their own terms.
The Indigenous Capacity Building Program supports five artists: Levi Nelson, Siobhan Joseph, Kelsey Sparrow, Carrielynn Victor and T’uy’t’tanat Cease Wyss.
The program provides each of them with a new portfolio website, along with professional photography, coaching, 1:1 mentorship sessions, technical training, and more.
Since VMF’s inception in 2016, we have supported over 450+ artists to create public art within the city, and Indigenous artwork has been a key part of VMF’s curation each year.
To date VMF has produced over 55 murals designed by Indigenous artists. Working with the Indigenous art community, our team learned that emerging, mid-career and established artists were seeking more support in developing their digital presence and online marketing assets.
Currently, it can be difficult to find examples of local Indigenous artists' work in one centralized place online owned and controlled by the artist. Instead, many artists’ work can mostly be found online through (non-Indigenous owned) galleries and websites.
We created this program with the goal of enhancing visibility of Indigenous artists in the digital space, as we already do in the physical space through murals. We reached out to Indigenous artists who didn’t have a website and asked them if they thought it’d be helpful for their career to have professional photography taken and have a portfolio page to showcase and archive their work, so that it all could be in one place.
Animikii, an Indigenous-owned digital agency on Vancouver Island, worked with the artists on the website design.
A huge thank you to our partner, Rogers, for supporting us in the creation of the Indigenous Capacity Building Program to further invest in the promotion and development of Indigenous artists.
Learn more about the program here: vanmuralfest.ca/community-projects/indigenous-capacity-building-program.